Know your sales channels to grow

Gain an in-depth understanding of Channel Partners like Distributors, Wholesalers & Retailers who are critical to your business growth

An overview of the course

This course covers the practical aspects of understanding channel partners such as distributors, wholesalers, retailers, franchisees and their reason for existence, what roles do they play & what are their responsibilities. A thorough understanding of channel partner is critical to drive business efficiently through them and their teams.

In this course you will learn:

To explore a structured way to build a channel framework

To manage channel partners effectively

Abut the roles played by sales channels

  Key takeaways from the course

Introduction to Sales Channels


Understand the various channel types that exist in a sales organization

Know Channel Structure


Learn channel structure present in different industries

Learn role of Channel


Get to know the roles played by various channel partners & their responsibilities

About the course

Audience 
Sales, Distribution, Channel Managers, Business Managers, Entrepreneurs

Author

Rahul Kulkarni

Level
Beginner 

 Validity
  1 Year 

 Price 
1400

 Duration
60 mins

  What does the course cover?

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     About your trainer

  Rahul Kulkarni

  • Consults corporates, SME’s and start-ups in areas such as business strategy, sales & marketing strategy. 
  • He has more than 20 years of sales & marketing experience having worked with leading organizations Millipore, Castrol, HP, and Asian Paints before starting his own consulting firm. 
  • Over the last 12 years has designed and delivered customized classroom & e-learning programs for corporates in the field of sales & marketing. 
  • His areas of expertise are Channel management, Distribution, Sales management, B2B Marketing, KAM, Leadership Development, Product Management & Rural Marketing.